Korean brands are quickly taking over the skin care industry with their innovative technology and naturally-sourced ingredients. With thousands of products to choose from, you can’t possibly fit everything into your tiny bathroom cabinets! That’s why we curated a list of our all-time favorite K-beauty brands on our online shop that will definitely give your skincare arsenal a total makeover!

The products recommended in this article are now available to buy via our newly launched shop!

1. iUNIK

What to know: This Korean brand gives you minimalist, straightforward skincare so you can build your routine without the fuss. They focus on formulating their products with natural, skin-loving ingredients to help strengthen and clarify for an overall healthier complexion. Plus, take a look at these prices!

Why we love it: This brand is exactly what we’re looking for in skincare — affordable and natural. They also include many of our ingredient favs, from centella asiatica to propolis, that work wonderfully to calm inflammation. Fel really likes the Calendula Cleansing Oil for her troubled skin to gently remove makeup without feeling stripped.

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2. Pyunkang Yul

What to know: What happens when skincare meets eastern medicine? You get Pyunkang Yul! This affordable brand is all about helping our skin barrier function on its own and achieving that perfect balance between moisture and oil. To top, they use very few ingredients in their products so you can get the best results minus the fluff.

Why we love it: This brand is absolutely refreshing! Pyunkang Yul takes innovation to the next level by using a more holistic approach, which we love to see at Beauty Within. Fel reaches for the hydrating Essence Toner, meanwhile Ro moisturizes her dry skin with the Ato Cream Blue Label.

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Pyunkang Yul Essence Toner

3. Some By Mi

What to know: Some By Mi is a natural skincare brand that highlights chemical acids and other active formulas. With their soothing extracts and their famous AHA/BHA/PHA trio, they’re more catered to treating oily, acne-prone skin types, though anyone can benefit if used carefully. Just be sure to apply SPF/sunscreen afterwards.

Why we love it: This K-beauty brand is a great way to start incorporating chemical exfoliants into your daily routine without irritation. Plus, their toners, serums, and sunscreens are all reasonably priced. Our hosts love to use the AHA/BHA/PHA toner and serum to slough off those dead skin cells for a visibly radiant glow!

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4. Sioris

What to know: This clean brand is dedicated to creating high-quality, sustainable products that not only care for the skin, but the environment as well. They pride themselves in their use of fresh and eco-friendly ingredients, all sourced from local farms. Their formulas are safe for all — yourself included!

Why we love it: Sioris is home to one of our most talked about products, the Time Is Running Out Mist. Its seasonal blend of fruit water and oils makes the 3-in-1 formula super hydrating and nourishing! Ro loves to spritz this on her face after cleansing.

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5. COSRX

What to know: This cult-favorite has built quite a following since its launch. That’s because they strive to use only the very best ingredients to give you maximum results. With minimalist packaging, their products range from pimple patches to creams that effectively target those stubborn breakouts, blackheads, and more!

Why we love it: If you’re looking for a simple, affordable brand that offers highly concentrated products, then COSRX might be the one for you! Fel is obsessed with their Centella Blemish Cream because it works great to fight acne and lighten her dark spots.

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6. Purito

What to know: Combine the words, “Purify” and “To” [Chinese word for soil], and you get Purito! Their philosophy is to stay transparent and provide their consumers with natural products that don’t contain harmful substances. Even better, they use eco-friendly, recyclable packaging. Go green skincare!

Why we love it: Purito is everything Beauty Within stands for! Just like how we view skincare, they also believe the solution to healthy, glowing skin is from the inside out. In other words, targeting the root of the problem instead of what’s on the surface. See what the hype is all about with Ro’s favorite Deep Sea Water Cream!

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7. Laneige

What to know: This fancy brand uses the art of science to tackle your most troubling skincare woes. By coming up with patented technology and their very own water recipe, they introduce the importance of hydration. From creams to masks, there’s something for everyone to enjoy!

Why we love it: Just like Laneige, we also stress the power of hydration. We’ve been following this innovative brand for a while now, especially with their oh-so-wonderful Cream Skin Toner & Moisturizer. Ro absolutely loves this 2-in-1 product that helps to streamline her routine to the max!

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8. SkinRx Lab

What to know: Powered by years of research and knowledge, this K-beauty brand has what it takes to help you achieve ultimate BING BING skin! Their best-selling products are formulated to better your skin via innovation and high-quality ingredients.

Why we love it: If you have sensitive skin, try to get your hands on this brand. They include fortifying and soothing ingredients we talk endlessly about, such as ceramides and madecassoside. Their top-selling MadeCera Cream works wonders for both oily and dry skin types.

SkinRx Lab Re-Turn MadeCera Cream

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